Rebranding for WA Shearings

WA Shearings, one of the UK’s leading holiday companies, is set to re-brand in a move that is hoped will broaden it’s appeal to a greater audience. The holiday and hotels company that has traditionally specialized more in holidays for the mature customer plans to re-brand with a more contemporary design. Karen Gee the Sales & Marketing director for the company said that in recent years, the company had worked hard to develop it’s product to be more than just a coach tour operator for the over 50s and the re-branding was needed to reflect these changes.